brand check

makeup

Collection

Last checked: 2026-10-18 · How I decide

Not certified · £

saysCF

Says it's cruelty-free. Not certified yet.

Collection's own page says every product is assessed against its standards, including non-animal testing, but it isn't certified by Leaping Bunny / Cruelty Free International or PETA, so this is the brand's word only. Vegan status varies by product, so check the label.

🔍 parent company's testing policy is also unverified

Does Collection test on animals?

Collection says it doesn't test on animals, but it isn't certified, so nobody independent has checked. What it says is below.

What they say: Its own site says: "Every product is carefully assessed to help ensure it meets our standards for quality, including non-animal testing"

What that means: Collection isn't certified by Leaping Bunny / Cruelty Free International or PETA yet, so nobody independent has checked this. Plenty of honest brands haven't applied, and some products, like paper goods, don't fit the main schemes well. It's the brand's word, so the choice is yours.

Vegan
varies by product
Owner
Meiyume
Price
£

who owns who

CollectionNot certified
Meiyume1 brand on here

kinder swaps

checked byAsh

Last updated 18 October 2026, checked against the source directory that day. Spotted something out of date? Let me know.

Cruelty-free alternatives