brand check

tbh-true beautiful honest

PETA certified

ownerisn't

Cruelty-free, but its owner isn't.

Listed by PETA as cruelty-free, but owned by Henkel, which PETA lists as a company that tests on animals. Added from PETA's list in October 2026: I haven't researched it beyond that listing yet.

Does tbh-true beautiful honest test on animals?

Not itself, but its owner does. tbh-true beautiful honest is listed as cruelty-free, but Henkel tests on animals or sells where the law requires it.

Vegan: not yet confirmed
Owner: Henkel

who owns who

tbh-true beautiful honestOwner isn't

owned by

Henkel12 brands on here

sources

Cruelty-free

PETA: lists tbh-true beautiful honest as cruelty-free (listed as "tbh-true beautiful honest (Henkel)")

Owner

No source found.

Know of a source? Let me know.

checked byAsh

Last updated 15 October 2026, checked against the source directory that day. Spotted something out of date? Let me know.